First of all, we need to understand the promotion methods of network promotion.
The common ways of network promotion can be divided into three kinds: competitive advertising and public advertising information flow of search engine advertising. Choose according to your business, you can also do all the budget allowed.
The differences are as follows:
1. Competitive advertising, baidu 360 Sogou search engine has this service. Pay per click, in the form of competitive ranking. To put it bluntly, you and your competitors are on the same starting line. Whoever has the highest budget will have a higher budget. We need to pay attention to the issue of launch time. Part of the enterprise budget is limited, and we usually choose several key times of the day for promotion. The good thing is that it's at the forefront of search engines, but there's the word advertising.
2. Search engine keyword optimization, simple understanding is through the search of search engine keywords. The advantage is high user acceptance, information can be displayed for a long time, some companies charge by the number of keywords, and some companies charge for the click volume of the home page.
Next, share some tips for online promotion companies to choose:
A comprehensive understanding of your industry, business, products, customers and competitors to find the most favorable differentiation. At the same time, continuously verify whether it is effective.
How to achieve the network popularization and effectively blindly promote the network promotion taboo, enhance the information, help readers and value, it is possible to find you. And fully understand what users want, what they like, and where they will appear.
Plan content, prepare publicity materials and implement the project:
There are two points in the content of the door, which are not written in our own standpoint, if you don't want to see the long-term advertising of customers.
What can't be written as an advertisement? Tell a story, tell a hot spot, tell a story that is most relevant to the audience.
At present, the payment methods on the market are divided into one-time payment, yearly payment, daily payment and IP deduction. It is worth mentioning that the deduction is made through IP. The deduction is based on the user's click volume. Only one deduction is made within 24 hours for an IP address, and only one deduction is made when multiple computers share one IP. At present, Qingdao Jubang Network Technology Co., Ltd. has accepted all the above deduction methods, and the main method is IP deduction.
The above is a small editor to share the network promotion company to choose a small coup. If you don't understand, please feel free to ask.