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网络推广公司选择小妙招

所属行业:建筑建材 来源:http://www.daoshangbao.cn/ 发布时间:2020-06-28 浏览次数:

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  首先我们要了解一下网络推广分别有哪些推广方式。
First of all, we need to understand the promotion methods of network promotion.
常见的网络推广方式可以分为三种,竞价广告,搜索引擎广告的公共广告信息流。选择根据你的业务,你也可以做所有的预算允许的。
The common ways of network promotion can be divided into three kinds: competitive advertising and public advertising information flow of search engine advertising. Choose according to your business, you can also do all the budget allowed.
区别如下:
The differences are as follows:
1.竞价广告,百度360搜狗搜索引擎都有这项服务。按点击付费,以竞争排名的形式显示。说白了,你和你的竞争对手站在同一条起跑线上,谁的预算最高,谁的预算就更高。需要注意推出时间的问题,企业预算的一部分是有限的,通常选择一天中的几个关键时间进行推广。好的方面是在搜索引擎中排在前列,但是有广告这个词。
1. Competitive advertising, baidu 360 Sogou search engine has this service. Pay per click, in the form of competitive ranking. To put it bluntly, you and your competitors are on the same starting line. Whoever has the highest budget will have a higher budget. We need to pay attention to the issue of launch time. Part of the enterprise budget is limited, and we usually choose several key times of the day for promotion. The good thing is that it's at the forefront of search engines, but there's the word advertising.
2.搜索引擎关键词优化,简单理解就是通过对搜索引擎关键词的搜索。优点是用户接受度高,信息可以长期显示,部分公司通过关键词的词数进行收费,有的公司是对首页的点击量扣费。
2. Search engine keyword optimization, simple understanding is through the search of search engine keywords. The advantage is high user acceptance, information can be displayed for a long time, some companies charge by the number of keywords, and some companies charge for the click volume of the home page.
其次分享一下网络推广公司选择小妙招:
Next, share some tips for online promotion companies to choose:
你所在的行业,企业,产品,客户和竞争对手的全面理解,找到最有利的分化。同时,不断验证是否有效。
A comprehensive understanding of your industry, business, products, customers and competitors to find the most favorable differentiation. At the same time, continuously verify whether it is effective.
如何做到网络普及有效地盲目推广网络推广禁忌,提升出来的信息,帮助读者和价值,才有可能找到你。并充分了解用户想要什么,他们喜欢什么,以及他们将出现在哪里。
How to achieve the network popularization and effectively blindly promote the network promotion taboo, enhance the information, help readers and value, it is possible to find you. And fully understand what users want, what they like, and where they will appear.
计划内容,编写宣传资料,执行项目:
Plan content, prepare publicity materials and implement the project:
在门口的含量是非常这里放了两点,没有我们自己的观点立场上写的,如果你不希望看到的顾客长篇大论的广告。
There are two points in the content of the door, which are not written in our own standpoint, if you don't want to see the long-term advertising of customers.
什么不能写成广告?讲一个故事,讲一个热点,讲一个与观众最相关的内容。
What can't be written as an advertisement? Tell a story, tell a hot spot, tell a story that is most relevant to the audience.
扣费方式:
Deduction method:
目前市面上的付费方式分为一次性付费、包年、包天以及IP扣费,值得一提的是通过IP扣费,通过IP扣费是凭借用户的点击量进行扣费,一个IP地址在24小时以内只进行一次扣费,而且公司多台电脑共用一个IP的情况下,也是只进行一次扣费的。目前青岛聚邦网络技术有限公司所接受以上所有的扣费方式,主推按IP扣费的方式。
At present, the payment methods on the market are divided into one-time payment, yearly payment, daily payment and IP deduction. It is worth mentioning that the deduction is made through IP. The deduction is based on the user's click volume. Only one deduction is made within 24 hours for an IP address, and only one deduction is made when multiple computers share one IP. At present, Qingdao Jubang Network Technology Co., Ltd. has accepted all the above deduction methods, and the main method is IP deduction.
以上就是小编准备分享的网络推广公司选择小妙招。有不明白的地方欢迎随时询问。
The above is a small editor to share the network promotion company to choose a small coup. If you don't understand, please feel free to ask.

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